Ah ! At last, a bearable 22K gold something from the Regular Section, albeit one of such ubiquity th... Read Moreat you wouldn't know this from a jeweller in Kakinada or another in Mathurapur. That's not to say suburban store-owners don't have any merit ; they do. Instead, it's an idea of the reach of the wholesalers to whom quantity of trade not quality of make makes the only plausible business sense. As a result, the readymade market's redefining tastes by the sheer force of its shelf-space dominance and ornaments are treated the same way as cheap clothes or second-hand furniture.
